AMBITION & STRATEGY

As part of the Korea National Oil Corporation (KNOC), Dana has a unique opportunity to develop and grow, with a longer-term focus than ever before. We will play a central role in helping KNOC achieve its goals to reach 1.2 million barrels of oil production by 2030.

Our ambition is to become a leading international oil and gas company operating in Europe, the Middle East and Africa, markets where we already have successful operations.

 

1.2mn 

boepd by 2030


$1bn

Annual investment until 2016


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Drive performance in existing locations

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  • realising the full potential of our existing businesses at each stage of the value chain, from exploration, to appraisal, to development and into production
  • pursuing infrastructure-led exploration opportunities that take advantage of our strong acreage positions and connect to existing production hubs
  • focusing on the successful delivery of our major projects, Arran and Western Isles in the UK and Medway in the Netherlands
  • managing our assets to the very highest operational and safety standards, and applying the latest industry techniques to extend the production potential
  • shifting our historical focus on non-operated positions to become an operator, where it creates benefits to do so.

Secure access to new provinces

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  • looking beyond our existing operations for growth from frontier exploration and new business development
  • focusing on small to medium scale reserves positions, leveraging our partnership with KNOC to create competitive advantage
  • building on our existing frontier exploration activities in Mauritania and Guinea to create an exploration pipeline for the future
  • using our technical knowledge and expertise to target field reactivation and redevelopment opportunities
  • pursuing proactive new business development opportunities that support our ambition and goals.

Become a partner of choice

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  • developing strong partnerships with other oil and gas companies, service companies, governments and communities to support Dana’s future development
  • understanding what our partners really want to achieve so that we can create mutual advantage – benefits for Dana and benefits for others
  • recognising that it's ‘how’ we do business, rather than ‘what’ we do that will define Dana and earn us the reputation as a partner of choice.

Increase value and efficiency

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  • hitting the numbers
  • understanding where value is created and destroyed
  • controlling our operating costs and driving capital efficiency through excellent planning and delivery of activities.

Develop the best people, processes and technology

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  • becoming a performance-driven, values-led organisation
  • attracting, developing and retaining high-calibre people across the Group
  • creating a working environment where talented people are proud to work at Dana, take advantage of development opportunities and are rewarded for great performance
  • using common processes – based on lean manufacturing techniques – to drive greater efficiency and consistency across our activities
  • harnessing the latest technology to create competitive advantage and operational success for Dana.